ESPACIO COWORKING “GO2WORK” IN A CORUÑA

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Synopsis

It’s a music entrepreneurship course, created by Paideia Galiza Foundation and EOI – School of Industrial Organization, in 2019.

Designed to emerging artists, with musical projects at the beginning, the goal is to increase success in initial stages of their projects, and allow them to put themselves on the market in a short time.

Target Audience

This‌ ‌course‌ ‌is‌ ‌directed‌ ‌to‌ ‌emerging‌ ‌artists‌ ‌with‌ ‌early-stage‌ ‌music‌ ‌projects,‌ ‌and‌ ‌who‌ ‌want‌ ‌to‌ ‌launch‌ ‌themselves‌ ‌on‌ ‌the‌ ‌market.‌ 

Goals

Basically, this musical entrepreneurship initiative is a workspace for entrepreneurs and is designed to increase the chances of success of the participating projects, in the early stages of development. 

The main issue of Espacio Coworking Go2Work is to define a business plan, with special emphasis on the management, production, promotion, distribution and financing phases. 

It aims to offer specialized training so that students can identify all the agents working in the music industry, as well as learn about all its areas. 

In fact, the business models of benchmark companies in the music sector, such as “Esmerarte”, “Last Tour” and “Primavera Sound” are studied in depth. Students will also receive training in the Lean Startup methodology, which will be given by different experts in the field. The methodology is face-to-face, dynamic and practical, providing an atmosphere of reflection, dialogue and synergies in a unique learning environment, with renowned professionals in the field of musical entrepreneurship.

Skills to be improved

  • Business-related skills: Entrepreneurship / Business skills through Lean Startup methodology (management, marketing, finances, etc.)
  • Musical-related skills: music production, musical events, production, etc.

Training Team

Music industry professionals in a wide variety of areas, such as music prodution, marketing, law and finances, intervene as teachers and tutors. Almudena Heredero (Primavera Pro), Ángel Carmona (Radio 3), Patricia Gabeiras (Legal Music), Carlos Galán (Subterfuge), Carles Baena (El Segell del Primavera Sound) o Ivone Lesan (Sala Razzmatazz), are some examples.

Description and workplan

Coworking spaces for training and individual tutoring: classrooms equipped with the necessary infrastructure and services to facilitate the development of business plans for the selected music projects.

Main features:

  • A workspace for innovative entrepreneurs.
  • Designed to increase the chances of success of innovative projects in the early stages of development.
  • With one objective: to enable entrepreneurs in a short time to put to get their projects up and running.
  • A node of the entrepreneurial ecosystem promoted by EOI, with access to networking, training and investment opportunities

 

This initiative is structured through 3 main axes:

  • TRAINING

Training programs and workshops are given, with the aim of providing emerging artists with the necessary tools to develop the business plan of their musical project. The best professionals in the music industry sector participate as teachers and tutors.

The School of Industrial Organisation (EOI), the European Social Fund and the Galician Agency for Cultural Industries (AGADIC) are partners of the Paideia Galiza Foundation in these actions.

  • PROMOTION

Especially noteworthy is the emerging band contest “Sonidos Mans”, which allows new bands to play at the most renowned Galician festivals, as well as to record in Estudios Mans.

  • RECORDING

The recording of artists is done to facilitate their promotion on digital platforms. The Residence program, in agreement with Radio 3, has allowed groups and artists of international stature such as Love of Lesbian, Iván Ferreiro, Coque Malla, Viva Suecia, Morgan or Rufus T. Firefly to develop and record new songs in our studio.

Duration proposed

5 months, during 100 training hours, structured in the following way:

  • Group training of 60 hours
  • Individualized training of 40 hours:
  • 10 hours of resident mentor,
  • 15 hours of project mentor,
  • 15 hours of specialist mentor

Promoting Organisation

  • Paideia Galiza Foundation, established in 1986 as an open space for debate and reflection on issues, especially in the human and social sciences. It was born, and was built with the contributions of professionals from psychiatry, education, medicine, philosophy, law, psychology… with a methodological approach, which allowed us to work intensely on the intersection of disciplines, practices, and discourses.
  • EOI –  School of Industrial Organisation. Established in 1955, Spain’s School of Industrial Organisation was the first business school in Spain and is one of the oldest in Europe. It was a pioneer in developing specialised training programs on business skills and improving companies.

Starting Year

2019

Prizes / recognition received

Wide dissemination in Spanish National Radio channel (Radio 3), which has allowed internationally renowned bands and artists such as Love of Lesbian, Iván Ferreiro, Coque Malla, Viva Suecia, Morgan or Rufus T. Firefly to develop and record new songs in the studio (Residence Program).

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